Why we invested

AV Ventures’ investment will enable Maphlix to acquire new farming equipment that will mechanize production activities, as part of efforts to modernize production for enhanced operational efficiencies. The investment will also support the expansion and automation of its irrigation infrastructure. This will increase Maphlix’s production capacity and ensure consistent product volumes and quality, which are key for retaining buyers in the horticulture sector. In addition, the investment will help Maphlix enhance its cold chain system to support the transportation of fresh produce directly from its farms to key distribution outlets. This will reduce post-harvest losses and extend the shelf life and quality of produce. The model is part of AV Ventures’ global efforts to invest in systemic change. Helping Maphlix modernize the Ghanaian agricultural sector via a business model that is inclusive of smallholder farmers will demonstrate the viability of such approaches and spawn replication.

Company Description:
Maphlix Trust Ghana Limited is a leading producer and exporter of fresh vegetables, roots, tubers, and fruits in Ghana. Maphlix sources from their own farms and from a network of smallholder farmers in the Volta Region of Ghana. A Ghanaian entrepreneur with significant experience in horticulture, Felix Kamassah, founded Maphlix in 2013.